Curling Canada
Making The Old New Again

Canadian curling dates back to 1759. The sport's rich history led to an interesting realization: We were curling 100 years before we were a nation. We were curling before we were Canada.

Inspired by tradition, iconography, and centuries of stories shared on and off the ice, the new Curling Canada brand reimagines the future of the sport.

The brand launch video was filmed at The Brier in Calgary, Alberta.

Music by Mark Lazeski. Additional videography by Benjamin Johnson.

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